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PPC Support for Digital Agencies
Pay‑Per‑Click (PPC) advertising remains one of the most controllable and measurable ways to drive qualified traffic. A recent Google study found that businesses earn about $2 for every $1 spent on Google Ads, illustrating the channel’s ability to deliver a strong return on investment. For digital agencies, however, managing PPC campaigns in‑house can quickly become
Do Adwords Agencies Give Clients Admin Access
When businesses hire a Google Ads agency, one of the most common — yet often overlooked — questions is: Who owns the account, and what kind of access does the client have? In particular, many clients want to know whether they’ll get admin access to their own Google Ads account. This access level determines control,

How To Manage Adwords For Clients
For small agencies, managing Google Ads (formerly AdWords) for multiple clients can quickly become overwhelming without a clear system in place. With limited time and resources, every account needs to be handled efficiently, transparently, and with consistent performance in mind. Whether you’re managing five clients or fifty, having a streamlined workflow is essential for delivering

The Complete Guide to Finding PPC Clients for Your Agency
PPC advertising remains one of the fastest and most measurable ways for businesses to drive leads and sales. As demand grows, agencies offering PPC services have an enormous opportunity—but finding consistent, high-quality clients is often the hardest part. Most agencies don’t struggle with delivering results—they struggle with building a pipeline. Whether you’re just starting out

How To Sell Google Ads To Clients
Google Ads is one of the most powerful tools for driving targeted traffic and measurable ROI for businesses. For agencies, offering Google Ads services not only diversifies your offerings but also provides a scalable revenue stream. However, many agencies struggle with how to effectively sell these services to clients—especially those unfamiliar with paid search or

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How To Manage Google Ads For Clients
Managing Google Ads for multiple clients can quickly become overwhelming without a clear system in place. From handling account access to optimizing campaigns and reporting results, every step requires precision and scalability. Whether you’re a freelancer or an agency, success lies in building repeatable processes, maintaining visibility across all accounts, and ensuring each client gets

How To Find Clients For Google Ads
Finding clients for Google Ads services is one of the biggest hurdles for freelancers and agencies, especially when starting out. The competition is high, and most business owners are bombarded with pitches. But with the right strategies, you can cut through the noise, land clients fast, and start generating revenue. This guide breaks down actionable,

How To Create A Google Ads Account For A Client
For agencies managing Google Ads on behalf of clients, proper account setup is critical. It ensures smooth access, secure permissions, accurate billing, and clean reporting. Whether you’re onboarding a new client or taking over an existing account, your first step is to set up their Google Ads environment correctly. This avoids future complications, protects both

How to Charge Clients for Google Ads: A Complete Pricing Guide
Charging clients for Google Ads services isn’t just about picking a number — it’s about aligning your pricing with the value you deliver, your experience level, and the complexity of the work. Whether you’re a freelancer just starting out or an agency managing multiple accounts, choosing the right pricing structure is critical for long-term sustainability